BY JOHNNY.

BY JOHNNY is the brainchild of Australian fashion designer Johnny Schembri.

Founded in 2009, the brand had its start as a humble store at Sydney's Paddington Market as a collaboration with his sister Renee, and quickly gained national recognition after Schembri placed third in reality television series, Project Runway.

BY JOHNNY's success at Australian Fashion Week has seen the label cement its place inn the industry, with the brand becoming a favourite among local and international actresses, artists and fashion influencers alike.

The label is inspired by design concepts from past and presents, reworking traditional silhouettes and creating quality collections for the individual who appreciates effortless style with a unique and modern edge